career Comparison
Compare key metrics between Market Research Analysts and Marketing Specialists and Sociologists. Data sourced from BLS OEWS 2024 + O*NET 29.0 (2024).
| Metric | Market Research Analysts and Marketing Specialists | Sociologists |
|---|---|---|
| soc | 13-1161 | 19-3041 |
| title | Market Research Analysts and Marketing Specialists | Sociologists |
| onet code | 13-1161.00 | 19-3041.00 |
| description | Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets. | Study human society and social behavior by examining the groups and social institutions that people form, as well as various social, religious, political, and business organizations. May study the behavior and interaction of groups, trace their origin and growth, and analyze the influence of group activities on individual members. |
| job zone | 4 | 5 |
| major group | 13 | 19 |
| tot emp | 861,140 | 2,950 |
| a mean | 86,480 | 111,670 |
| a median | 76,950 | 101,690 |
| a pct10 | 42,070 | 60,710 |
| a pct25 | 56,220 | 78,150 |
| a pct75 | 104,870 | 134,780 |
| a pct90 | 144,610 | 168,590 |
| h mean | 41 | 53 |
| h median | 37 | 48 |
The CertifyWize editorial team aggregates and verifies careers data from BLS OEWS 2024 + O*NET 29.0. Every statistic on this site is cross-referenced against the official source before publication, with quarterly re-verification cycles.
Read our full methodology or contact us with corrections.